Read about how and why businesses are switching to Adfin.
Explore customer stories
REPRESENT
97% paid on time
Inform Accounting
90% to 8% paid late
Clarity Counts
40 to 4 avg days late
BM Technologies
69 to 7 avg days late
The Numbers Quarter
Overdue invoices 30% to 2%
Nuvo
2,500+ Direct debit mandates migrated
Pillow May
70% Invoices paid within 48h
Helpbox
-58% payment costs
Jumpstart
-73% average days late
Gascoynes
Debtor days -10% | Turnover +8%
Trusted by 2,500+ finance teams
“
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We had 20 years of direct debit mandate history to wash through as part of this... the support we got in that journey was fantastic.
I don't have to worry about trying to find what amount is owed - I just click send and I know that Adfin will sort out everything within that email - for me it was a huge game-changer.
If you've got those niggles about late payments and fees, and the ability to get people onto direct debit, I wouldn't hesitate to switch.
You could have the best credit controller in the world, but they’re not going to log on at three o'clock in the afternoon on a Sunday and send a reminder email, even if they know that’s when they usually pay, but AI within Adfin will do that.
Working with Adfin feels like a dream scenario for a business owner - I've got a team of smart, dedicated people building software to solve my biggest business problems.
It's probably been the most effective method we've had for getting clients who didn't want to go on direct debit to sign up to more automated payments. Adfin's helped bring them onto a more automated payment method and change their mindset on paying.
What’s been really helpful about Adfin is that you build a flow once, and it triggers automatic reminders and chasers, saving a huge amount of time, and more importantly mental headspace.
Our vision when we started Represent was to have all of our clients on direct debit. This is how we set expectations with our clients. You sign up, you sign the direct debit, and we start working together
Adfin doesn't charge for retries, and it gives us the ability to collect all of our payments through the same platform: card payments, bank transfers and direct debits all in one place.
We just send an email, here is your payment link, and clients love it. Whether it’s Apple Pay or credit card, they’ll just be double-clicking on their phone like they would with any other bill.
Phil Reader
CFO, Nuvo Accountancy
Samantha Sollis
Operations Director, Pillow May
James Bannon
Co-Founder and Operations Director, BM Technologies
Liam McHugh
Director, Clarity Counts
Alex Eames
CEO, Helpbox UK
Sian Kelly
Founder
Matthew Sarre
Co-founder, Jumpstart
Antoaneta Pop
Co-founder
Nicola Hageman
Director, The Numbers Quarter
Chris Reeve
Managing Director, Gascoynes
Customers
Source: 65% of UK businesses are paid late (source: 2025 FreeAgent survey of 200k+ businesses) vs 9% for Adfin (source: all Adfin customers, for all time).
2,500+ of the most ambitious businesses getting paid than the UK average